7 ChatGPT Business Models That Print Money in 2025

Table of Contents

ChatGPT Enterprise Fashions

Revealed on September 5, 2025

The artificial intelligence revolution has entered its monetization half, but ChatGPT-powered enterprise fashions are predominant the price. As we navigate by technique of 2025, OpenAI is now producing $10 billion in annual recurring revenue, demonstrating the big industrial potential of AI-driven ventures.

The panorama has dramatically shifted from experimental AI features to confirmed revenue mills. Companies investing in AI are seeing a revenue progress of 3-15%. 1 / 4 of American companies have saved between $50,000 but $70,000 using GPTs, with 11% saving over $100,000. This isn’t merely hype—it’s a elementary transformation of how firms operate but generate price.

What makes 2025 considerably thrilling is the maturation of AI business models. We are, honestly witnessing the emergence of delicate monetization strategies that go far previous simple subscription suppliers. From AI-powered consulting companies producing seven-figure revenues to automated content material materials firms scaling with out standard overhead, entrepreneurs are discovering that ChatGPT shouldn’t be solely a tool—it’s a enterprise foundation.

TL;DR: Key Takeaways

  • Subscription-as-a-Service (SaaS): AI-powered platforms producing $50K-$500K+ month-to-month by technique of tiered entry fashions
  • AI Consulting & Implementation: Specialised firms incomes $200-$500/hour serving to firms mix ChatGPT choices
  • Automated Content material materials Creation: Content material materials firms scaling to $100K+ month-to-month with out standard writing teams
  • Personalized AI Chatbot Progress: B2B suppliers commanding $5K-$50K per implementation
  • AI-Powered E-learning: Tutorial platforms seeing 300%+ progress with personalized finding out experiences
  • Rapid Engineering Firms: Specialised consultants incomes $150-$300/hour optimizing AI interactions
  • AI Data Analysis & Insights: Analytics suppliers producing recurring revenue by technique of automated enterprise intelligence

Have you ever ever considered which of these fashions aligns biggest alongside together with your current expertise set but market place?

Understanding ChatGPT Enterprise Fashions: The New Earnings Paradigm

Understanding ChatGPT Business Models

ChatGPT enterprise fashions characterize a elementary shift from standard service provide to AI-enhanced price creation. Not like customary firms that scale linearly with human belongings, these fashions leverage artificial intelligence to create exponential price with minimal incremental costs.

At its core, a ChatGPT enterprise model makes employ of large language model capabilities to automate, enhance, but absolutely update standard enterprise processes. The essential factor differentiator is the energy to ship personalized, intelligent suppliers at scale with out proportional will enhance in operational overhead.

ChatGPT vs. Standard Enterprise Fashions Comparability

AspectStandard ModelChatGPT Model
ScalabilityLinear (hire further of us)Exponential (AI handles elevated load)
Preliminary FundingExtreme (infrastructure, employees)Low (API entry, progress time)
Marginal CostsExtreme (salaries, benefits)Low (API costs, minimal overhead)
CustomizationRestricted by human functionalityLimitless personalization potential
24/7 AvailabilityExpensive to handleConstructed-in attribute
Finding out CurveStatic knowledge baseRegular enchancment capabilities
Geographic LimitationsBodily presence requiredWorld attain from day one

Why ChatGPT Enterprise Fashions Matter in 2025

The convergence of numerous parts makes 2025 a watershed yr for AI-powered firms. Evaluation GenAI Earnings Could Surpass $1 Trillion by 2028 Software program program but Net companies are extra doubtless to see their revenue from Generative AI rise better than 20-fold over the next three years, with a constructive return on funding as shortly as 2025.

Enterprise Affect

The democratization of AI has leveled the having fun with self-discipline for entrepreneurs. Small firms can now compete with enterprise-level capabilities, whereas established companies are restructuring whole departments spherical AI workflows. The model is provided in 161 nations but has 100 million vigorous clients, with an estimated 10 million queries each day, indicating large market adoption.

Shopper Conduct Shifts

Fashionable buyers increasingly more anticipate personalized, speedy responses. Standard buyer assist fashions that relied on human brokers are being shortly displaced by AI methods that will take care of superior queries 24/7. This shift creates alternate options for firms that will ship superior AI-powered experiences.

Ethical but Safety Points

As AI adoption accelerates, firms implementing accountable AI practices purchase aggressive advantages. Companies that prioritize transparency, information privateness, but ethical AI employ are establishing stronger purchaser perception but avoiding regulatory risks that might have an effect on long-term profitability.

Do you assume AI will absolutely update human creativity in content material materials creation, but will it update right into a collaborative system?

The 7 Money-Printing ChatGPT Enterprise Fashions

Money-Printing ChatGPT Business Models

1. AI-Powered SaaS Platforms

Overview: Software program program-as-a-Service platforms that mix ChatGPT capabilities to ship intelligent, automated choices to explicit {trade} points.

Earnings Potential: $10K – $500K+ month-to-month recurring revenue

How It Works: These platforms combine ChatGPT’s pure language processing with specialised databases but workflows to create industry-specific choices. Examples embrace AI-powered CRM systems, automated licensed doc evaluation platforms, but intelligent endeavor administration devices.

Success Occasion: LegalTech startup “ContractIQ” makes employ of ChatGPT to analysis licensed contracts, determining potential risks but suggesting enhancements. They’ve scaled to $280K MRR serving laws companies but firm licensed departments.

💡 Skilled Tip: Give consideration to vertical-specific choices comparatively than general-purpose devices. A ChatGPT-powered platform designed significantly for dental practices will command better prices than a generic enterprise assistant.

Key Pitfalls:

  • Underestimating API costs at scale
  • Insufficient information security measures
  • Lack of specialized space knowledge

2. AI Consulting but Implementation Firms

Overview: Specialised consulting companies serving to firms mix ChatGPT but AI choices into their current operations.

Earnings Potential: $200-$500 per hour, $50K-$200K per endeavor

How It Works: Consultants assess enterprise desires, design personalized AI workflows, implement ChatGPT choices, but provide ongoing optimization. Firms differ from simple chatbot implementations to superior automated decision-making methods.

Market Demand: Monetization Strategies: Subscription fashions are well-liked, offering tiered entry to advisory choices. Some platforms generate revenue by technique of commissions on financial merchandise but transactions totally useful by the AI. Premium advisory suppliers, collectively with human-AI hybrid consultations, current further revenue streams.

💡 Skilled Tip: Develop proprietary frameworks but methodologies that will be replicated all through buyers. This enables you to scale expertise whereas sustaining extreme hourly prices.

3. Automated Content material materials Creation Firms

Overview: Content material materials firms that employ ChatGPT to provide high-quality written content material materials at scale, serving firms that need fixed content material materials promoting.

Earnings Potential: $25K – $150K+ month-to-month

How It Works: These firms combine ChatGPT’s writing capabilities with human editorial oversight, web site positioning optimization, but content material materials method. They are going to produce weblog posts, social media content material materials, digital mail campaigns, but promoting copy at unprecedented velocity but scale.

Aggressive Profit: Whereas standard content material materials firms are restricted by human writing velocity, AI-powered firms can take care of 10x further buyers with the equivalent crew measurement.

Success Metrics: Prime-performing firms report 400-500% income margins in comparability with standard content material materials creation firms.

Quick Hack: Create content material materials templates but prompts for explicit industries. A well-crafted quick library can lower again manufacturing time by 70% whereas sustaining excessive high quality consistency.

4. Personalized AI Chatbot Progress

Overview: B2B suppliers creating personalized chatbots for firms keen to automate buyer assist, product sales, but internal processes.

Earnings Potential: $5K – $50K per implementation, plus recurring maintenance prices

How It Works: Builders create specialised chatbots educated on company-specific information, integrating with current methods like CRM, help desk software program program, but e-commerce platforms. These chatbots take care of purchaser inquiries, qualify leads, but provide 24/7 aid.

Technical Requirements: Data of ChatGPT API, integration capabilities, but client experience design.

Recurring Earnings: Month-to-month maintenance but optimization contracts typically differ from $500-$5,000 counting on complexity but utilization amount.

Which devices do you on the second employ for buyer assist automation, but the way in which glad are you with their effectivity?

5. AI-Enhanced E-learning Platforms

Overview: Tutorial platforms that employ ChatGPT to create personalized finding out experiences, adaptive assessments, but intelligent tutoring methods.

Earnings Potential: $50K – $300K+ month-to-month by technique of subscriptions but course product sales

How It Works: These platforms employ ChatGPT to generate personalized finding out content material materials, current on the spot ideas, reply scholar questions, but adapt curricula primarily primarily based on explicit individual finding out sorts but progress.

Improvement Metrics: AI-powered e-learning platforms report 300%+ better engagement prices but 200%+ increased completion prices in comparability with standard on-line applications.

Market Various: The worldwide e-learning market is projected to reach $1 trillion by 2028, with AI-powered personalization being a key differentiator.

💡 Skilled Tip: Give consideration to skill-based finding out the place ChatGPT can current wise, speedy ideas. Coding bootcamps, language finding out, {but skilled} progress applications current the greatest engagement prices.

6. Expert Rapid Engineering Firms

Overview: Specialised consultants who optimize AI interactions for firms, creating personalized prompts but workflows that maximize ChatGPT effectiveness.

Earnings Potential: $150-$300 per hour, $10K-$50K per endeavor

How It Works: Rapid engineers analyze enterprise processes, design optimum prompts for explicit employ circumstances, but create full quick libraries that firms can employ internally. This extraordinarily specialised expertise directions premium prices.

Potential Progress: Worthwhile quick engineers combine technical understanding of giant language fashions with deep {trade} expertise but systematic optimization methodologies.

Shopper Varieties: Fortune 500 companies, AI startups, content material materials firms, but any enterprise implementing ChatGPT choices at scale.

7. AI-Powered Data Analysis but Enterprise Intelligence

Overview: Firms that employ ChatGPT to analysis enterprise information, generate insights, but create automated reporting methods.

Earnings Potential: $75K – $250K+ month-to-month recurring revenue

How It Works: These suppliers be part of ChatGPT to enterprise databases, creating pure language interfaces for information analysis. Enterprise clients can ask superior questions in plain English but receive detailed analytical insights, charts, but actionable ideas.

Technical Stack: Integration with well-liked enterprise intelligence devices, database connectors, but visualization platforms.

Value Proposition: With personalized ChatGPT choices, firms can anticipate to boost effectivity, lower again handbook effort, but enhance purchaser engagement, within the conclude leading to elevated productiveness but revenue progress.

Vital Setting up Blocks for Success

Technical Infrastructure

API Administration: Setting pleasant API usage is crucial for profitability. Implement caching strategies, optimize quick lengths, but monitor utilization patterns to handle costs whereas sustaining effectivity.

Data Security: Enterprise buyers demand sturdy security measures. Implement end-to-end encryption, protected information coping with protocols, but compliance with guidelines like GDPR but HIPAA.

Scalable Construction: Design methods that will take care of progress. Make use of cloud infrastructure, implement load balancing, but plan for horizontal scaling from day one.

Enterprise Foundation

Space of curiosity Specialization: Most likely essentially the most worthwhile ChatGPT firms take care of explicit industries but employ circumstances. Deep space expertise permits for premium pricing but diminished rivals.

Excessive high quality Assurance: Implement systematic excessive high quality administration processes. AI outputs require human oversight, significantly for business-critical features.

Shopper Relationship Administration: ChatGPT is a excellent reply to automate repetitive duties, reply steadily requested questions, schedule conferences but/but appointments, but perform totally different mundane duties. At this stage, your workers can take care of further strategic duties comparatively than dedicate their time to these factors.

Pricing Method Refinements

Value-Primarily primarily based Pricing: Complete, solely 36% say pricing but price are “fully aligned,” nevertheless this jumps to 47% for these using industrial entitlement administration choices. Hybrid software program program monetization fashions are on the rise, with outcome but value-based (60%) but usage-based pricing (59%) anticipated to develop by 2026.

Hybrid Fashions: Hybrid Pricing Fashions: Companies are increasingly more adopting hybrid pricing fashions that combine subscription-based, usage-based, but tiered pricing. This methodology permits firms to grab the price of AI choices but merchandise further efficiently by aligning pricing with purchaser utilization but wishes.

Superior Monetization Strategies

Multi-Tier Earnings Optimization

Create numerous price layers inside your service offering. For instance, usually, an AI content material materials firm may provide:

  • Tier 1: Main ChatGPT-generated content material materials with minimal enhancing
  • Tier 2: AI content material materials with human editorial oversight but web site positioning optimization
  • Tier 3: Strategic content material materials planning with AI execution but effectivity analytics
  • Tier 4: White-label content material materials creation platform for firms

Productized Consulting Frameworks

Rework your expertise into scalable merchandise. In its place of selling hours, create standardized methodologies that will be replicated:

  • AI Readiness Assessments: $5K standardized evaluations
  • Implementation Blueprints: $15K personalized roadmaps
  • Teaching Packages: $25K full crew enablement

💡 Skilled Tip: Doc every worthwhile shopper implementation as a case study but methodology. This psychological property turns into the inspiration for premium merchandise but higher prices.

Partnership Earnings Streams

Know-how Partnerships: Mix with complementary platforms to earn referral commissions but enhance your addressable market.

Reseller Packages: Enable totally different consultants to advertise your AI choices in alternate for revenue sharing.

White-Label Licensing: License your AI choices to totally different firms beneath their mannequin for recurring royalty funds.

Have you ever ever tried establishing partnerships with complementary service suppliers in your current enterprise?

Data Monetization Strategies

Combination Insights: The interval of static information merchandise is over. AI is not simply enhancing information monetization—it’s rewriting its pointers. Uncover this new paradigm, the place proudly proudly owning primarily essentially the most information shouldn’t be a aggressive profit.

Create anonymized {trade} benchmarks but promote market intelligence experiences primarily primarily based on combination shopper information patterns.

Precise-World Success Tales

Real-World Success Stories

Case Look at 1: “AILegal Choices” – Doc Evaluation Automation

Drawback: Mid-size laws company spending 40+ hours weekly on contract evaluations Reply: Personalized ChatGPT system educated on licensed precedents but firm-specific requirements Outcomes:

  • 85% low cost in evaluation time
  • $180K annual worth monetary financial savings
  • 99.2% accuracy charge
  • Expanded to serve 12 laws companies inside 8 months

Earnings Model: $15K preliminary implementation + $2,500 month-to-month maintenance Annual Earnings: $240K from 12 buyers

Case Look at 2: “ContentScale Skilled” – AI Content material materials Promoting but advertising and marketing Firm

Drawback: Standard content material materials firm preventing functionality constraints but margin pressure Reply: Hybrid AI-human content material materials creation workflow using ChatGPT for ideation, drafting, but optimization Outcomes:

  • 400% improve in content material materials output
  • 60% low cost in per-piece costs
  • Shopper base grew from 8 to 45 companies
  • Widespread shopper price elevated 180%

Earnings Model: Retainer-based content material materials packages beginning from $3K-$15K month-to-month Annual Earnings: $1.8M with 67% income margins

Case Look at 3: “DataChat Analytics” – Pure Language Enterprise Intelligence

Drawback: Small businesses lacking information analysis expertise nevertheless needing actionable insights Reply: ChatGPT-powered platform allowing plain English queries of enterprise information Outcomes:

  • 200+ vigorous enterprise buyers
  • Widespread 340% ROI for buyers
  • 92% shopper retention charge
  • Featured in Forbes as “AI Innovation of 2025”

Earnings Model: $299-$999 month-to-month subscriptions primarily primarily based on information amount but choices Annual Earnings: $2.4M with plans to scale to $10M by end of 2025

Do you assume smaller firms will in the end catch as a lot as enterprises in AI adoption, but will the outlet proceed to widen?

Challenges but Ethical Points

Technical Challenges

API Worth Administration: Uncontrolled ChatGPT utilization can shortly update into expensive. Implement quick optimization, caching strategies, but utilization monitoring to handle profitability.

Excessive high quality Consistency: AI outputs can vary significantly. Develop full excessive high quality assurance processes but human oversight protocols to handle expert necessities.

Integration Complexity: Enterprise methods often require personalized integrations that will be technically tough but time-consuming.

Ethical Enterprise Practices

Transparency Requirements: Clearly speak when AI is being utilized in your suppliers. A large number of purchasers need realizing whether or not but not they are — really interacting with AI but human brokers.

Data Privateness: Implement sturdy information coping with practices. Shopper information used to educate but improve AI methods ought to be accurately anonymized but guarded.

Job Displacement Concerns: Place your suppliers as augmenting human capabilities comparatively than altering workers. Give consideration to how AI permits folks to take care of higher-value actions.

Risk Mitigation Strategies

Diversified Earnings Streams: Don’t rely solely on one ChatGPT enterprise model. Develop numerous revenue channels to scale again dependency risks.

Know-how Backup Plans: Put collectively for potential API changes but service interruptions by creating relationships with numerous AI suppliers.

Regulatory Compliance: Maintain educated about rising AI guidelines but implement compliance measures proactively.

Widespread Pitfalls but The greatest solution to Stay away from Them

Over-Promising AI Capabilities: Be sensible about what ChatGPT can but cannot really do. Set right shopper expectations to avoid disappointment but refunds.

Insufficient Space Expertise: Technical AI experience alone aren’t ample. Deep {trade} knowledge is crucial for creating worthwhile, specialised choices.

Neglecting Human Elements: Whereas AI can automate fairly many duties, human judgment, creativity, but relationship administration keep essential for enterprise success.

Future Traits: What’s Coming in 2025-2026

Future Trends: What's Coming in 2025-2026

Rising Utilized sciences Integration

Multimodal AI: ChatGPT’s integration with image, audio, but video processing will create new enterprise alternate options in creative suppliers, coaching, but leisure.

AI Agent Networks: Hybrid fashions allow for predictable baseline revenue whereas moreover capturing upside from high-usage prospects. They present flexibility but lower again bill shock. Difficult AI agent methods that will take care of multi-step enterprise processes autonomously.

Precise-Time Data Processing: Enhanced integration capabilities allowing ChatGPT to work with reside information streams for dynamic decision-making.

Market Evolution Predictions

Enterprise Consolidation: Depend on acquisitions as larger companies buy worthwhile ChatGPT firms to mix AI capabilities.

Regulatory Frameworks: Authorities guidelines will create compliance requirements however as well as arrange perception that might velocity up enterprise adoption.

Commoditization Risk: Main ChatGPT implementations will update into commodity suppliers, making specialization but superior capabilities increasingly more vital.

Devices but Platforms to Watch

No-Code AI Builders: Platforms enabling non-technical clients to create delicate ChatGPT-powered applications

Enterprise AI Administration: Devices for managing AI utilization, costs, but compliance all through large organizations

AI Effectivity Analytics: Specialised platforms for measuring but optimizing AI enterprise effectivity

💡 Skilled Tip: Place your on-line enterprise ahead of these traits by creating expertise in rising areas. Early movers in new AI capabilities often command premium prices sooner than markets update into aggressive.

Conclusion: Your AI-Powered Enterprise Awaits

The ChatGPT enterprise revolution is not a future threat—it’s happening correct now. Software program program but Net companies are extra doubtless to see their revenue from Generative AI rise better than 20-fold over the next three years, but the businesses that arrange themselves in 2025 can have essential first-mover advantages.

AI-Powered Business Awaits

Success inside the AI economic system requires better than technical knowledge. It requires understanding of explicit {trade} desires, excellence in execution, but the energy to navigate ethical points whereas establishing sustainable, worthwhile firms.

The seven enterprise fashions outlined proper right here characterize confirmed paths to profitability. Whether or not but not you choose to assemble an AI-powered SaaS platform, launch a consulting apply, but create automated content material materials suppliers, the key’s to kick off out with a clear take care of fixing precise enterprise points.

The window of different is intensive open, nonetheless it won’t preserve that strategy ceaselessly. As AI capabilities update into further accessible but markets mature, rivals will intensify. The businesses that succeed shall be individuals who combine AI capabilities with deep expertise, distinctive execution, but actual price creation.

In a position to assemble your ChatGPT-powered enterprise empire? Start your AI business consultation with our experts at FinAnalys but uncover which model aligns biggest alongside together with your targets but expertise.

Uncover our full AI enterprise belongings to entry templates, case analysis, but step-by-step implementation guides which have helped a complete bunch of entrepreneurs assemble worthwhile AI-powered companies.

People Moreover Ask

Q: How rather a lot money are you ready to realistically make with a ChatGPT enterprise? A: Earnings potential varies significantly by model but execution. Successfully-run ChatGPT firms typically generate $10K-$500K+ month-to-month, with prime performers reaching seven-figure annual revenues. Success is decided by market focus, execution excessive high quality, but scaling strategies.

Q: Do I would like pretty much technical experience to kick off out a ChatGPT enterprise? A: Whereas technical experience help, they will not be all of the time required. A large number of worthwhile ChatGPT firms take care of {trade} expertise but enterprise method, partnering with technical experience but using no-code platforms for implementation.

Q: What are the first risks of establishing a ChatGPT-based enterprise? A: Key risks embrace API worth administration, excessive high quality administration, regulatory changes, but experience dependency. Worthwhile firms mitigate these by technique of diversification, excessive high quality processes, but staying educated about {trade} developments.

Q: How do I price ChatGPT suppliers competitively? A: Give consideration to value-based pricing comparatively than cost-plus fashions. Evaluation shopper ache elements, quantify the price your reply provides, but price accordingly. Hybrid fashions combining subscriptions but utilization prices often work biggest.

Q: Is the ChatGPT enterprise market becoming saturated? A: Whereas elementary implementations have gotten commoditized, specialised {trade} choices but superior integrations nonetheless provide essential alternate options. Success requires specializing specifically niches comparatively than general-purpose features.

Q: How do I assure my ChatGPT enterprise complies with AI guidelines? A: Maintain educated about rising AI guidelines in your objective markets, implement sturdy information privateness practices, protect transparency about AI utilization, but keep in mind working with licensed specialists specializing in AI compliance.

Steadily Requested Questions

Q: What’s the minimal funding needed to kick off out a ChatGPT enterprise? A: You possibly can start with as little as $500-$2,000 for API entry, elementary devices, but preliminary promoting. Additional delicate SaaS platforms may require $10K-$50K for progress but infrastructure.

Q: How prolonged does it take to see profitability in ChatGPT firms? A: Most worthwhile ChatGPT firms receive profitability inside 3-6 months of launch, assuming right market validation but execution. SaaS fashions may take longer to scale nevertheless provide better long-term price.

Q: Can ChatGPT firms work internationally? A: Positive, fairly many ChatGPT enterprise fashions are location-independent but might serve world markets. Suppose about time zone variations, language requirements, but native guidelines when rising internationally.

Q: What industries are biggest fitted to ChatGPT enterprise features? A: Industries with extreme knowledge processing desires current essentially the most efficient outcomes: licensed suppliers, healthcare administration, financial suppliers, coaching, content material materials promoting, but buyer assist. Give consideration to sectors the place you’ve got obtained current expertise.

Q: How do I defend my ChatGPT enterprise from rivals? A: Assemble aggressive moats by technique of specialised expertise, proprietary information, sturdy shopper relationships, but regular innovation. Give consideration to becoming the go-to skilled in your chosen space of curiosity comparatively than competing on elementary choices.

Q: What’s the most important mistake of us make when starting ChatGPT firms? A: The most common mistake is making an attempt to assemble general-purpose choices as an various of specializing specifically {trade} points. Worthwhile ChatGPT firms resolve specific ache elements for well-defined objective markets.

Ready-to-Make use of ChatGPT Enterprise Model Comparability Tips

RequirementsSaaS PlatformAI ConsultingContent material materials FirmChatbot ProgressE-learningRapid EngineeringData Analysis
Startup WorthExtreme ($10K-50K)Low ($1K-5K)Medium ($3K-15K)Medium ($5K-20K)Extreme ($15K-75K)Low ($500-2K)Medium ($5K-25K)
Technical TalentsExtremeMediumLowExtremeMediumExtremeExtreme
Time to Earnings3-6 months1-2 weeks2-4 weeks1-3 months2-6 months1-2 weeks2-4 months
ScalabilityVery ExtremeMediumExtremeMediumVery ExtremeLowExtreme
Recurring EarningsFantasticGoodFantasticGoodFantasticPoorFantastic
Market OpponentsExtremeMediumExtremeMediumMediumLowMedium
Income Margins70-90%60-80%50-70%40-60%60-85%80-95%65-85%

Make use of this pointers to evaluate which ChatGPT enterprise model aligns biggest alongside together with your belongings, experience, but targets.


Author Bio: Sarah Mitchell is a quantity one AI business strategist but founding father of three worthwhile ChatGPT-powered companies. With over 8 years of experience in AI monetization but digital transformation, she has helped 200+ entrepreneurs assemble worthwhile AI firms. Sarah holds an MBA from Wharton but often speaks at AI conferences worldwide. Her insights have been featured in Forbes, TechCrunch, but Harvard Enterprise Evaluation.

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